diff --git a/config/locales/server.en.yml b/config/locales/server.en.yml
index bae3db4905..cc148e0184 100644
--- a/config/locales/server.en.yml
+++ b/config/locales/server.en.yml
@@ -560,23 +560,23 @@ en:
       broken: "This image is broken"
 
   rate_limiter:
-    slow_down: "You have performed this action too many times, try again later."
-    too_many_requests: "You have performed this action too many times. Please wait %{time_left} before trying again."
+    slow_down: "You’ve performed this action too many times, please try again later."
+    too_many_requests: "You’ve performed this action too many times. Please wait %{time_left} before trying again."
     by_type:
-      first_day_replies_per_day: "You've reached the maximum number of replies a new user can create on their first day. Please wait %{time_left} before trying again."
-      first_day_topics_per_day: "You've reached the maximum number of topics a new user can create on their first day. Please wait %{time_left} before trying again."
-      create_topic: "You're creating topics too quickly. Please wait %{time_left} before trying again."
-      create_post: "You're replying too quickly. Please wait %{time_left} before trying again."
-      delete_post: "You're deleting posts too quickly. Please wait %{time_left} before trying again."
-      public_group_membership: "You're joining/leaving groups too frequently. Please wait %{time_left} before trying again."
-      topics_per_day: "You've reached the maximum number of new topics today. Please wait %{time_left} before trying again."
-      pms_per_day: "You've reached the maximum number of messages today. Please wait %{time_left} before trying again."
-      create_like: "You've reached the maximum number of likes today. Please wait %{time_left} before trying again."
-      create_bookmark: "You've reached the maximum number of bookmarks today. Please wait %{time_left} before trying again."
-      edit_post: "You've reached the maximum number of edits today. Please wait %{time_left} before trying again."
-      live_post_counts: "You're asking for live post counts too quickly. Please wait %{time_left} before trying again."
-      unsubscribe_via_email: "You've reached the maximum number of unsubscribe via email today. Please wait %{time_left} before trying again."
-      topic_invitations_per_day: "You've reached the maximum number of topic invitations today. Please wait %{time_left} before trying again."
+      first_day_replies_per_day: "You’ve reached the maximum number of replies a new user can create on their first day. Please wait %{time_left} before trying again."
+      first_day_topics_per_day: "You’ve reached the maximum number of topics a new user can create on their first day. Please wait %{time_left} before trying again."
+      create_topic: "You’re creating topics too quickly. Please wait %{time_left} before trying again."
+      create_post: "You’re replying too quickly. Please wait %{time_left} before trying again."
+      delete_post: "You’re deleting posts too quickly. Please wait %{time_left} before trying again."
+      public_group_membership: "You’re joining/leaving groups too frequently. Please wait %{time_left} before trying again."
+      topics_per_day: "You’ve reached the maximum number of new topics. Please wait %{time_left} before trying again."
+      pms_per_day: "You’ve reached the maximum number of messages. Please wait %{time_left} before trying again."
+      create_like: "You’ve reached the maximum number of likes. Please wait %{time_left} before trying again."
+      create_bookmark: "You’ve reached the maximum number of bookmarks. Please wait %{time_left} before trying again."
+      edit_post: "You’ve reached the maximum number of edits. Please wait %{time_left} before trying again."
+      live_post_counts: "You’re asking for live post counts too quickly. Please wait %{time_left} before trying again."
+      unsubscribe_via_email: "You’ve reached the maximum number of unsubscribes via email. Please wait %{time_left} before trying again."
+      topic_invitations_per_day: "You’ve reached the maximum number of topic invitations. Please wait %{time_left} before trying again."
 
     hours:
       one: "1 hour"